Getting your first few sales on Shopify is exciting. It’s rewarding to know that there are people who want to buy your products, and that...

Ecommerce has given everyone the keys to an international marketplace. When foreign customers are just a click away, no one is limited to a domestic...

E-commerce is the future, and present, of retail. The market is growing by the day and with that so is the competition. If you want...

With warehouse space at a premium, it is easy to understand why many are turning to dropshipping for their businesses. But this business practice has...

Customer testimonials are a powerful tool that every brand should be using to showcase how their products or services have improved their clients’ lives.  No...

Memorable and catchy slogans are vital in any effective marketing campaign. The best brand slogans are instantly recognizable and will keep your brand front-and-center in...

Not quite a slogan, not quite a mission statement; a value proposition is your chance to tell your target market what makes you better than...

Facebook ad mistakes can be pretty costly when you’re starting to advertise your Shopify store. The good news is everyone makes the same mistakes at...

Google Merchant Center is the unsung hero of online advertising. Many marketers use it, but few of them mention it when discussing their marketing strategies....

Customers abandoning their carts before completing a purchase are a major problem for online businesses. Each year, e-commerce companies lose over $18 Billion in revenue...