Whether you’re going to make a lot of money with your dropshipping store depends mainly on what you’re selling. The key to success is picking a dropshipping niche that is trending but is not overly saturated yet.
If you can find popular dropshipping products that relate to your hobbies a little, you’ve hit the jackpot! It will be easier for you to market these products since you have a genuine interest in them.
In this article, you’ll find the list of 20 trending dropshipping products in 2021. Plus, we also give tips on finding the best products to dropship on your Shopify store, so you could do more digging. Let’s get to it!
Top 7 Trending Dropshipping Niches
Have no clue what kind of e-commerce store you should go for? Here are the most profitable dropshipping niches to choose from:
- Home decor & Home improvement
- Jewelry
- Health & Beauty
- Fitness
- Pet products
- Boho clothing & Accessories
- Phone accessories
We’ve analyzed over 60+k real Shopify stores to see where buyers come from depending on your dropshipping niche. Check it out here!
How to Find the Best Dropshipping Products to Sell
Want to find winning products and start dropshipping them? Follow the criteria for the best dropshipping products:
- Look for products that you can’t easily find selling elsewhere.
- Find a product that solves a problem (e.g., a smart water bottle that tracks water intake).
- Make sure your products don’t have advertising restrictions.
- Aim for the wow factor. Think of the last shoe ad you saw on Instagram and clicked right away – that’s a wow factor right there.
With these tips in mind, use one or a few tools from our list below to do dropshipping product research.
6 Best Product and Market Research Tools
Here are the top 6 product and market research tools to find the best products to dropship on Shopify.
1. Amazon Best-Sellers
Amazon Best Sellers is one of the best places to start your product research, especially if you haven’t decided on your dropshipping niche yet.
Choose a product category that you’re interested in and see what items are popular within it now. The range is vast – you can browse anything from baby products and clothing to software and pet supplies.
Amazon returns the top 100 selling items for each category. Pick the product you like and find yourself a trusted dropshipping supplier.
2. eBay Watch Count
Just like Amazon, eBay also has a great tool for finding trending products on its marketplace. It’s called Watch Count.
eBay tracks what products users add to their watch lists and uses this information to create real-time lists of most-watched eBay items for different regions. You can search products by keywords or explore the trends by categories.
If you haven’t got a clue on what you’re looking for, explore trending products under the “What’s Hot on eBay?” tab.
3. SaleHoo Market Research Lab
SaleHoo Market Research Lab is a tool that can save you a lot of time for your product research. It uses the data from Amazon and eBay to help you find the most profitable dropshipping products.
You can see sales trends, competition statistics and get ideas for the best dropshipping niches. You can also spot seasonal trends and use them to jump in with your products when they’re at their hottest.
If you can’t decide between several product ideas, you can use their product comparison tool and analyze your list of the best products to sell side-by-side.
Finally, you’ll also find trusted, low-cost suppliers so you can start dropshipping right away!
4. AliExpress Dropshipping Center
AliExpress Dropshipping Center is a tool created by AliExpress to help merchants run their dropshipping stores more efficiently. Its main purpose is to help dropshippers find the best products to sell.
For example, you can use the Trusted Supplier Rank feature to sort the suppliers according to their time on the platform, sales, and reliability.
AliExpress also has a Hot Products section. Browse it to see which items are now in high demand.
Interested to learn more? Check our guide on using AliExpress Dropshipping Center.
5. Google Trends
Finally, who knows better what we want than Google? 89% of people go to Google right away when they need to find something. Use it to your benefit by checking Google Trends.
It’s a tool that shows how popular a certain search is on Google. In the example above, you can see the results for “beach towel.” As you could have expected, its popularity has been growing with summer approaching.
How to interpret Google Trends data?
- If your search term hits a value of 100, it means the term is in its peak popularity. The lower the number goes, the less trending the search term is.
- If you get a score of 0, it means there was not enough data for this term.
6. Pinterest
While technically Pinterest is a social media network – you can create your profile and leave comments, follow people, and send messages – it operates much more like Google. People usually use it for shopping inspiration and create boards for upcoming projects.
Pinterest stores lots of valuable data on what online shoppers are looking for, which can be very handy for your market research. Once you’ve got a product niche in mind, go to Pinterest to understand the level of interest. For example, you can check the search volume of keywords in its ad creation tool.
Where to Find Dropshipping Suppliers
Once you’ve figured out what to dropship, you need to find a trustworthy supplier. This tends to be a difficult task for beginner dropshippers. Many dropshipping suppliers are small companies and may be hard to find on Google. Plus, there are many dishonest companies that charge sky-high fees.
To help you navigate the market and find the best supplier, we did in-depth supplier research and compiled a list of 24 of the best dropshipping suppliers. We’ve also explained how to pick the right supplier and what steps to follow once you have found one.
If you want to brand your products “made in the USA” and ensure quick shipping items, we’ve got another neat list of 17 best dropshipping suppliers in the USA in 2022.
Finally, ever head of Oberlo? It’s a go-to software for dropshippers where you can find and import products to your store, as well as manage your dropshipping business overall. Check our Oberlo review for plans, pricing, pros & cons.
TOP 20 Best Products to Sell
1. Foldable picnic table
A must for summer outings!
Why is this one of the best dropshipping products to sell?
With summer unfolding, foldable picnic tables become one of the hottest products to sell. This year is no exception, especially with the lockdown in mind. People are looking for ways to escape their quarantine reality and relax, and picnics offer an amazing opportunity to enjoy the outdoors with their loved ones.
You can make good money by selling foldable picnic tables up till the end of October!
Average Buying Price
- $25
Recommended suppliers:
How to market this product
Organize a photoshoot to show your picnic table in action. For example, show it at a family barbecue party, in a park, or by the lake. Focus on how practical, affordable, and versatile a foldable picnic table is.
2. Boho clothes
Boho clothes are usually characterized by long flowing dresses and skirts, ethnic touches, embroidery, and beading.
Why is this one of the best dropshipping products to sell?
The ‘boho chic’ style has been trending for a while now, and it doesn’t look like it’s going away anytime soon. This style is all about natural beauty, self-love, comfort, and freedom, something we’ve all been yearning for, especially during the pandemic.
The boho fashion is also fit for all seasons so that you can run your dropshipping clothing store all year long.
Average Buying Price
- $0.29-$200
Recommended suppliers:
How to market this product
Instagram and Pinterest are your places to be - it’s where the fashionistas are! To attract boho-chics, you can create nostalgic content that is associated with the ’60s and ’70s. Read our marketing guide on how to dropship clothes to learn how to market your clothing store.
3. Lip masks
If you’re not much into skincare, you may be surprised that such a thing even exists! However, it does, and it’s pretty popular.
Why is this one of the best dropshipping products to sell?
The lip mask trend started in Asia, especially in Korea, and got famous in the US through influencers such as Kim Kardashian. Many women out there are obsessed with plumbing their lips, and lip masks offer the hydration needed to achieve the perfect pout.
Average Buying Price
- $0.7-$2
Recommended suppliers:
How to market this product
Like with any other skincare products, with lip masks you need to focus on the wanted effect they’ll bring to your customers.
First of all, you need to research consumers’ needs and what ingredients are important to them. Use this information when creating your product ads.
It’s also a good idea to include user-generated content (UGC) in your content strategy. Encourage your customers to share their experience with your lip masks with a branded hashtag, e.g., #[yourbrandname]tribe.
The main idea is to create content that spreads happy vibes and looks genuine. People look for authenticity! Get more ideas on how to market your skincare dropshipping store in this guide.
4. Dumbbells
“I’ll start working out next Monday.”
Why is this one of the best dropshipping products to sell?
People shifted to working out at home with the lockdown, so dumbbells and other fitness equipment became very popular with online shoppers.
Average Buying Price
- $0.50-$10
Recommended suppliers:
How to market this product
Sticking to your exercise is tough. Few of us last more than a week or two, so it’s all about creating an encouraging community on your social media channels.
Get your customers to share photos of themselves using your dumbbells, and use them to build social proof and encourage others to start working for the better version of themselves.
5. Dog beds
Why is this one of the best dropshipping products to sell?
Online shopping for pet products has been booming over the last 5 or 6 years. According to Statista, most pet owners in the US spend up to $500 on their pets per year. And more affluent households spend on average $1,523 per year. So, the market is there! Dog beds are one of the top pet products in particular. Every pooch needs a bed!
Average Buying Price
- $10-$40
Recommended suppliers
How to market this product
Plus, dog beds tend to wear out. Create and sponsor educational content that speaks about how dog beds need to be replaced every year or so to make sure that every dog sleeps on a cushion that hasn’t become too flattened and protects it from the hard floor.
Make use of holidays, such as Valentine’s Day, and create ad campaigns that encourage pet owners to give their beloved doggies the bed they deserve.
6. Phone cases
Why is this one of the best dropshipping products to sell?
Phone cases are easy to source and always in demand, making them one of the best products to dropship. They help people keep their phones safe and serve as an accessory that allows expressing one’s individuality. Fashionistas tend to have multiple phone cases that can be matched to different outfits!
Average Buying Price
- $1-$3
Recommended suppliers:
How to market this product
From drop and water resistance tests to matching outfits, anything works when marketing phone cases. For an instant sales boost, work with multiple micro-influencers. For example, if your phone cases are eco-friendly, look for influencers who promote sustainable living.
7. Jade rollers
Why is this one of the best dropshipping products to sell?
Our pop culture is obsessed with youth, and most of us are afraid of getting old. That’s why the beauty industry is always thriving. We see all kinds of creams, procedures, and ‘best diets’ popping up all the time.
Jade rollers (face rollers) were huge a few years back and haven’t lost the momentum yet, as shown in the data from Google Trends below.
Average Buying Price
- $2-$10
Recommended suppliers:
How to market this product
Educate your target audience on using jade rollers to massage the face and promote lymphatic drainage to help fight wrinkles. Talk about enhanced penetration of facial serums and the general importance of having a self-care routine.
8. Temporary tattoos
Why is this one of the best dropshipping products to sell?
Tattoos have become a fashionable asset for Instagram influencers, musicians, artists, and free-spirited people in general. With the quarantine closing many tattoo shops, people have turned to alternative ways to ‘get inked,’ such as buying temporary tattoos online.
Average Buying Price
- $0.5-1$
Recommended suppliers:
How to market this product
Promote temporary tattoos on Instagram and TikTok. Find micro-influencers that fit your target audience and collaborate with them to show how you can ‘get inked’ at home! Show off the variety of different designs and how you can try them all without any regrets!
9. Massage guns
Why is this one of the top dropshipping products?
The demand for massage guns has seen unprecedented growth during COVID-19. As people are more concerned about their health during the lockdown, the demand for health and fitness becomes one of the most profitable dropshipping niches of 2021.
Average Buying Price
- $40-$60
Recommended suppliers:
How to market this product
Promote massage guns as the best tool to get vibration therapy at home. Collaborate with micro-influencers and show the device in action. For example, you could work with people in the fitness niche and explain how the massage gun helps combat muscle soreness after a workout.
10. Sleep gummies
Why is this one of the top dropshipping products?
About 1 in 3 Americans don’t get enough sleep. While supplements that contain melatonin to help fall asleep faster have been in the industry for a long time, sleep gummies are fairly new.
As Google Trends show, the search for sleep gummies has been steadily increasing for the last few years, and it doesn’t seem to slow down. Sleep gummies look cute and are easy to consume. No wonder they’re one of the top dropshipping products to sell in 2021!
Average Buying Price
- $2-$25
Recommended suppliers:
How to market this product
Create educational content on social media channels, such as Instagram, on the importance of sleep. Talk about well-being, the dangers of sleep deprivation, and how your life can improve with better sleep habits.
11. Yoga mats
Why is this product in high demand?
With the lockdown, people shifted to working out at home and exercising is unimaginable without a yoga mat. So, if you’re looking for fitness dropshipping products to sell in 2021, yoga mats should be one of the priority items on your list!
Average Buying Price
- $0.21-$22
Recommended suppliers:
How to market this product
Focus on creating an encouraging community on your social media channels. Get your happy customers to share photos of themselves doing exercise on your yoga mats. This way, you’ll also build social proof, encourage others to start working out, and buy your equipment.
12. Ring lights
Why is this one of the most popular dropshipping products?
With the quarantine, people started working from home. This resulted in an era of ZOOM calls, and looking good in a camera got more important than ever. Ring lights help to light the subject evenly, minimizing shadows and creating a beautiful portrait.
Average Buying Price
- $15
Recommended suppliers:
How to market this product
Run ads that show photos of the same person with and without ring lights. Speak about looking great in your home office and creating amazing selfies and videos for your social media.
13. Air purifiers
Why are air purifiers in high demand?
Home improvement became one of the most popular hobbies for many of us during 2020 and 2021. Air purifiers are in high demand as they can make staying at home more pleasant and healthier.
Average Buying Price
- $15-$50
Recommended suppliers:
How to market this product
Educate your target audience on the importance of eliminating air dust, pollen, germs, mold, and smoke odors from the home environment. Create infographics, share customer testimonials.
If you can, create an interview with a health specialist to give your dropshipping business more muscle.
14. Air fryer
Why are air fryers one of the best dropshipping items?
If you’re into kitchen dropshipping products, air fryers are among the top-selling products among foodies. They are sweeping the US households!
With the quarantine many of us started to cook more, and who doesn’t love fried chicken? Plus, air-fried food is healthier because you need much less oil to cook it.
Average Buying Price
- $50-$130
Recommended suppliers:
How to market this product
Educate your potential customers on the health benefits of air-fried food vs. deep-fried food. Share inspiring and easy-to-cook recipes, collaborate with food micro-influencers.
Also, include user-generated content (UGC) in your social media strategy. Encourage your happy customers to share their photos or videos in their stories with your brand to build social proof and trust.
15. Fitness trackers
Why is this dropshipping product trending in 2021?
Fitness trackers have been trending for a while now but got even more popular during the lockdown. After all, one can eat only so much banana bread without starting to feel a little guilty! Fitness trackers are popular since they help to develop healthy habits during these trying times.
Average Buying Price
- $7-$30
Recommended suppliers
How to market this product
Educate your potential customers on the importance of staying fit and healthy. Talk about how fitness trackers can help keep people motivated to achieve their fitness goals.
Share testimonies of people who speak about how fitness trackers encourage them to get more steps in and increase their activity levels. Show before and after weight loss photos and create a Facebook group to promote a healthy lifestyle (and your fitness trackers).
16. Blue light glasses
Why is this dropshipping product trending in 2021?
Blue light glasses help to protect our eyes from the effect of blue light and reduce eyestrain. As we’ve spent even more time staring at our laptops during the lockdown, blue light glasses became one of the most popular dropshipping products to sell.
According to 360ResearchReports, the global market for blue light eyewear will increase to $28 million by 2024, up from $19 million in 2020.
Average Buying Price
- $3-$9
Recommended suppliers:
How to market this product
Some people may have doubts if blue light glasses really work. Plus, it’s a health-related niche, so your potential customers will be looking for quality products. Create content that clears away any doubts regarding your product and use social proof, such as customer reviews, to encourage sales.
17. Posture corrector
Why is this dropshipping product in demand in 2021?
Posture correctors have been in demand for the last five years, and it doesn’t look like this trend is going away soon. Just look at the data from Google Trends below!
The spike in popularity in the last few years can also be attributed to the pandemic. Many of us had to shift to working from home. Keeping a good posture has become even more difficult than it already was.
Average Buying Price
- $10
Recommended suppliers:
How to market this product
Talk about how bad posture can impact your energy levels and also cause pain or even injuries in the long term. Explain how posture correctors can help to keep your back straight and reduce low back pain.
18. Podcast microphones
Why is this dropshipping product trending in 2021?
It’s one of the top lock-down-inspired trends. Podcasts have been a thing for a while now. They got even more popular with the quarantine as many of us were looking for ways to entertain ourselves and connect with others.
Average Buying Price
- $15-$80
Recommended suppliers:
How to market this product
There are all kinds of podcast microphones, so you need to pick a specific type, for example, USB microphones. Then, create a list of specific search terms such as “USB microphones for podcasting” and create targeted content to attract your potential customers.
19. Pendants
Why is this dropshipping product great to sell in 2021?
If you’re using Instagram and jewelry is among your interests, you must have noticed that pendants have been taking over the feeds for the last few years.
Pendants are timeless and give off a nice summer look. However, you can wear them throughout the year. For example, disc pendants are the craze right now! Plus, pendants are a great product to sell because your profit margins can be very high!
Average Buying Price
- $1-$17
Recommended suppliers:
How to market this product
Unless it’s costly, jewelry tends to be a spontaneous purchase, which means you’ll need to appeal to your potential customers’ emotions to start selling.
For example, figure out which personality traits and interests best reflect your ideal buyers and create highly targeted Facebook ads. We’ve got a whole jewelry dropshipping marketing guide for you to learn how to market your store - check it out.
20. Rugs
Why should you include this product in your dropshipping store?
Stay at home, work from home, cry from home. While a rug can’t really change much about our lockdown situation, it still makes our homes more beautiful and nice to stay in. And the numbers back it up.
Forecasts show that this niche will grow by 6.6% every year until 2025. By that point, it will be generating a whopping $300 million in revenue per year!
Average Buying Price
- $3-$40
Recommended suppliers
How to market this product
Like with many other home decor products, color and design are the key elements with rugs. The level of comfort they will bring to a room matters, too.
Your task is to get your potential customers to sense how your rug will feel and look at their home. You can achieve this with a professional photoshoot to make sure the lightning does justice to the particular texture of the rug.
Also, create copy that will make people visualize the feel of your rug. Check our 7 copywriting tips to help your product page sell more to get you started!
FAQ
What are the most profitable dropshipping niches in 2021?
- Fitness
- Home decor & Home improvement
- Jewelry
- Pet products
- Health & Beauty
- Boho clothing & Accessories
- Phone accessories
Is dropshipping still worth it?
Absolutely. The pandemic has accelerated the shift to e-commerce, and dropshipping is a highly profitable market. It’s value is expected to reach a whopping $591.77 billion by 2027! What can start as a simple side-hustle can become a full-time job that will be getting you $1,000/day or more. Plus, imagine all the freedom you’d feel without having to go to a 9-5 job anymore!
How to know which dropshipping products are trending?
First, look for an evergreen dropshipping niche that is not overly saturated yet. Try to look for trending niche products, such as blue light glasses. Use tools such as Google Trends and Amazon Best Sellers to find what people are interested in at this moment.
How to choose the best dropshipping products to sell?
Create a preliminary list of your potential dropshipping products and analyze them using AliExpress Dropshipping Center to sort products according to their price, sales performance, and rating. Choose the products that seem to have the most potential and create your Shopify store to start selling!
How to find the best dropshipping supplier?
Look out for good-quality websites. Avoid wholesalers that sell to the public - companies that do that are usually just retailers selling their products at inflated prices. Also, read product reviews - they will help you get an idea about the quality of products and customer service. It’s also recommended to order a batch of product samples. This will let you see the real delivery times.
